A quality label for products
The Valais brand label.
The Valais brand label certifies high-quality products from regional producers who care about their impact on the environment.
Promises of the Valais brand label
Supports the local economy
The Valais brand guarantees consumers that they are buying locally, thereby supporting the local economy.
Local ingredients and expert knowledge
100% of raw food products and 80% of ingredients in composite food products originate in Valais. For non-food products, local expertise takes precedence.
Product quality
Every product certified with the Valais brand must meet strict quality criteria and comply with national standards.
Citizen commitment of producers
All certified producers are committed to respecting the brand’s values and the principles of sustainable development.
Independent controls
Products must undergo certification checks, carried out by a neutral and independent official body, to gain the right to display the Valais brand.
