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Land full of flavour
Dear journalists,
The exceptional diversity of landscapes in Valais makes for a mouth-watering variety of local produce. You’ll find cheeses with floral notes, fruit and vegetables bursting with goodness, delicious dried meat, rare spices – and of course robust wines full of flavour. From the floor of the Rhône valley through the sun-soaked vineyards and orchards and up to the alpine pastures, Valais is a true garden of delights: here, ancient skills combine with gastronomic innovation to promise a unique gourmet adventure.
The variety of terrain – soils, exposition, microclimate, altitude – also finds expression in the award-winning local wines. Valais is known as Switzerland’s largest wine-growing region, with 5,000 hectares of vineyards and the greatest diversity of grape varieties in the world. About 50 different Vins du Valais AOC showcase this heritage: native local varieties such as Arvine, Cornalin and Humagne Rouge, the ever-popular Fendant, Heïda and Syrah, and blends based on Petite Arvine, Pinot Noir and Gamaret impress wine experts and amateur enthusiasts alike.
The traditional specialities of Valais, often reinterpreted, also include rye bread, apricots, asparagus, saffron, air-dried meat and of course Raclette AOP cheese. High-quality produce, inventive cuisine and a long tradition of gastronomy and hotel hospitality: Valais is heaven for foodie travellers.
Like to find out more? Don’t hesitate to contact us: we would be delighted to provide you with further information or organise interviews.
«King of hoteliers, and hotelier to kings»
César Ritz centenary | The year 2018 marks the centenary of the death of César Ritz, pioneer of the luxury hotel industry and founder of the Ritz hotels in Paris and London, among many others. Born in Niederwald, a village of the Goms (upper Rhône) valley, he won a worldwide reputation as the «king of hoteliers, and hotelier to kings». He had the gift of being able to identify the essence of hospitality and a warm welcome – and put it all into practice. César Ritz died on 23 October 1918, leaving an unrivalled legacy. During summer 2018, to mark the centenary, the village of Niederwald and the Goms valley are celebrating the legendary hotelier with a variety of events and activities. The culmination of the festivities will be a series of open-air theatre performances in July and August that will explore the life of César Ritz, his passions, setbacks and achievements – all in an idyllic and authentic setting.

Vineyard with a European recordg
Visperterminen | A delectable excursion awaits you in Visperterminen, situated at more than 1,150 metres above sea level. The «Heida village» is home to the Heida grape variety, known for its fruity and mineral intensity, and boasts Europe’s highest connected vineyard. The steep terraces cover an altitude difference of more than 500 vertical metres; the dry-stone walls capture the warmth of the sun to produce magnificent vintages. Nature-lovers will also find numerous opportunities for idyllic walks here until late autumn. A fascinating theme trail leads up from Visp.

Dry-stone walls
Ancient know-how | More than 3,000 kilometres of dry-stone walls adorn the terraced vineyards of Valais. The traditional rural building method allowed winegrowers to make the best use of the slopes for planting vines. Beat Locher has made the ancient skill his speciality. He loves working with his hands – and also sharing his knowledge of the history of these walls and the art of making them. «It’s vital to preserve the forgotten know-how of the old builders and pass it on,» Beat Locher says. History holds a special place in his life, because this is the subject he initially studied at the university of Fribourg. He continues to receive work as a historian, but at the same time he is also involved in construction – especially of dry-stone walls. Since 2004, Beat Locher has been working at the company «Schteimüüri», which he co-founded in Leuk. No cement or mortar, no bricks or breeze blocks: dry-stone walls are built by hand using materials provided by nature. They are one of the unmistakable features of the Valais landscape, making the vineyards as beautiful as they are impressive.

Caviar of the Alps
Black gold of the mountains | In the heart of Valais, at Leuk-Susten, the company Kasperskian offers one of the world’s most precious delicacies: caviar. The eggs are carefully taken from living sturgeons in a process that ensures the wellbeing of the fish. Pure, crystalline water and special nutrition for the sturgeons enable production of caviar with exceptional texture and flavour, called «Caviar with Life»: unlike any other.

New: first «wine park» in the heart of Valais
Les Celliers de Sion | «The Cellars of Sion» is the first «wine park» in the heart of Valais and promises a unique experience. Located at the foot of the terraced vineyards, the centre is the starting point for two excursions, one of which is guided. These explore the vineyards and wines, and include tastings and a three-course meal – all in a magnificent scenic setting. A stylish new building welcomes guests for visits, tastings, or simply to take advantage of the wine bar and shop.

Insider tips
The magic of summer in Valais – in figures
- 45 peaks higher than 4,000 metres
- 40,000 hectares of natural parks
- 1 UNESCO World Heritage Site
- 8,000 km of hiking trails
- 100 working «bisses» (irrigation channels)
- 1,600 km of official cycle/mountain bike routes
- 50 grape varieties
- 8 AOP/IGP products
- 75 gourmet restaurants